The usual business models are not applicable as the creative sector as it includes a vast amount of not-for-profit companies and small organisations on extremely tight budgets. Traditionally, word of mouth was the only means of advertising job in the sector. It was apparent however, that a more professional and transparent means of job advertising was necessary, yet one which was still affordable to organisations within the creative community. This led to the establishment of CreativeCareers.ie. It is not a recruitment company but rather advertises on behalf of recruitment companies and creative organisations. Visit Creative Careers for its very affordable job advertising rates.”